To Prime, Or Not To Prime

Hello kittens! Last night I was hanging out with one of my best friends and the subject of eye shadow primer came up. I prime every time I use my eye shadow and think it makes a world of difference.  But also, I love lots of bright, vibrant colors and it helps to increase the pigmentation of the eye shadows.

My all time favorite primer is M.A.C. Prep + Prime Eye. It's creamy and wonderful, plus they offer 3 neutral shades. I use the medium and it looks fantastic under light colors. Because the coloring is so close to my natural skin tone you can't see the primer at all. My eyelids are darker than the rest of my face and everything looks so much better if your coloring is even. M.A.C. products are all cruelty free. One major bonus to using M.A.C. products is their Back to MAC program. More info on that at the bottom. The cost is $16.50, but it lasts a while and is worth every penny.

Another good option is  Urban Decay Eyeshadow Primer Potion. They offer 2 different shades: nude (purple bottle) and champagne shimmer (bronze bottle).  I have not tried the new bent wand, but I think it's a great idea. My main complaint  about the old one was the flat applicator because it made the application hard and sometimes it went on too thick. Since I have not tried the new wand I can't say for sure that it will be any different. The champagne shimmer is not your typical primer color, as it adds shine to your plain shadows. I love the idea! Maybe it's not the best for every day use but fun for spicing up boring eye shadow colors. All in all these are both great choices. Urban Decay's products are all vegan friendly and cruelty free. Also, they list all of their ingredients on their website. Cost: $18.00 each and worth it!

M.A.C. and Urban Decay are two of my favorite companies. Along with their great primers they offer tons of other products. My wish lists from both companies include tons eye shadows. I LOVE high pigmentation and they have it! Their shadows are seriously amazing and if you haven't tried them I reccomend you do ASAP. Besides, you will need something to put over your new primer!

Here is some information on the Back to MAC program if you are interested. Basicly, you return 6 empty M.A.C. product containers to a M.A.C. counter or send them to M.A.C. online and you get to select a free lipstick. If you go to a M.A.C. store and give them your information you can choose a free item from one of 3 product categories: lipsticks, clear or tinted gloss and small eye shadow(excluding all Viva Glam products).  Click here to find a location near you.

So what is your favorite primer? Or do you skip the primer all together?

XOXO
Colleen